What is mobile app CRM
Mobile CRM (Customer Relationship Management) provides a complete CRM experience on smartphones, tablets and other Internet-enabled devices. It enables sales, marketing and customer service teams to access and manage critical information in real time, no matter where they are.
What are the benefits?
Improve CRM adoption rate
One of the biggest challenges of any CRM implementation is getting your team to use the system. If users can only access your CRM application from a single location within a specific time, they are less likely to use the system or view its value. The availability of multiple devices reduces user friction and increases your adoption rate.
Improve data collection
Mobile CRM also collects valuable information faster. As a manager, CRM can gain insight into the situation in the field and how best to allocate resources. By allowing sales representatives to use CRM to update contacts, enter comments, request information, or submit proposals, managers will always have access to the latest customer data, increasing the return on CRM investments.
Increase productivity
CRM opens the gate and maximizes productivity through core technologies on smartphones and tablets. For sales representatives, integrating calendar and contact applications into CRM can save a lot of time. If a meeting is coming soon, the sales representative will not only receive reminders from the smartphone, but also the contact information and recent notes of the potential customer without having to browse a separate application. In addition, by viewing your weekly agenda in a map layout, sales representatives can optimize their route planning and engage more customers than others.
Increase sales
Mobile CRM will increase sales. Give sales representatives instant access to their account history, product information, pricing and promotional materials as they work, which will help them complete more transactions and increase overall transaction value. Filter by notes to remember their last meeting or conversation with potential customers. This eliminates confusion, opens the door to building true relationships, and ultimately completes more transactions.
Mobile friendly
CRM applications designed to accommodate multiple devices, operating systems and screen sizes allow and eliminate the need to ensure that everyone uses the same hardware and software. Users can carry their own devices and stick to their favorite hardware and software. We live in an increasingly mobile world. Without a mobile phone, we will not leave our home or office. Our laptops and tablets quickly become like our wallets and keys: they must be carried at all times. A CRM system that runs on any device, anytime, anywhere, can make the sales team more effective and more successful. If you’re looking for a full-featured CRM app, take it with you wherever you go and sign up for a free Salesnet CRM demo today!